The Forever Summer collection
INSPIRATION AND ORIGIN
The inspiration for this collection is my whole life and all my favorite things, colors, music, or vibes. Blue, turquoise, purple, the sea, Beyoncé, Rihanna, Tyla, Adéla, dark blue, the number 7, pyramids, summer evenings, winter mornings, a positive future, the smell of coffee and strong perfumes, the beach at night and the ambition to achieve more.
Idea for a Wave Hoodie
October 2023
In October 2023, I came up with the idea for the Wave Hoodie. I made the first drawing on insta stories. The thought "it comes in waves" immediately crossed my mind, because everything in life comes in waves.. When the design was completed at the end of the year, an even bigger challenge came.. How to transform the design into a real product.
Sampling
January 2024
From January to April, we tried different versions of the Wave Hoodie. I created four different samples and gradually refined them to be exactly what I wanted.
Other products
February 2024
In the meantime, I started to come up with other products of the overall vibe collection. I thought of writing "It Comes In Waves" by hand.
Finalizing designs
March 2024
In February we finalized all the designs and I was waiting for the last samples to be produced.
Photo shoot in Mallorca
June 2024
In June, we flew to Mallorca to photograph the Forever Summer collection! It was divine and we managed to capture the perfect summer atmosphere!!
THE LAUNCH
AUGUST 2024
And now, after hundreds of hours of work, I'm releasing the collection to the world and I can't wait to hear what you think!! <3
